Google Jacks Up Bid Prices
Just a quick post to test whether or not I’m actually back online, or I’ve begun to hallucinate – [It's like deja vu all over again].
Google Adwords has undergone a pretty dramatic update in the last couple days and I just received and email from Perry Marshcall announcing a short-notice Adwords seminar tonight called “Google Drops The Hammer on Keywords”. The teleconference is intended to clarify the effects these changes will have on both Adwords purchasers and AdSense publishers.
A couple of days ago, Google made what may be the most significant change to their system since AdSense – they totally changed the way minimum bids are set on keywords.
I’ve been on Perry’s mailing list for a while and he is an expert on the topic. The call is free but long distance charges may apply. You can get more info and register here [affiliate link, in case you decide to check out any of Perry other useful Adword products].
Here’s my favorite part of Perry’s website:
Perry S. Marshall & Associates is not taking new clients. The only way to become a candidate for future project work is to fill out a Service Request Form and schedule a paid 30- or 60- minute consultation.
I would say that turning away new clients would be one of my definitions of success. See you on the call.
Updated: the call has passed but it was worthwhile, if you would like to download the mp3 version you can get it here [ Google Drops the Hammer on Keywords mp3 ]