Women are the Spenders
Being someone who spends anÂ inordinate amount of their time online I get to notice some generalities. As I’ve been immersed in business and online money making I’ve noticed more and more that the internet is still a male dominated game.
This strikes me as curious. I know that men are, probably due to traditional mindsets, more tech orientated than women and therefore were the early online pioneers. But asÂ entrepreneurs ARE WE ALL BLIND!
When I had my brick and mortar picture framing business, 95% of my customers were women. And in pretty much every store I go to, the women are buying, the husbands wondering around lost wishing they were back in the SUV. Here’s some quick stats:
Women are the world’s largest market.
They account for 80% of all spending by U.S. households.
They account for 70% of new business startups.
They control over half the private wealth in the United States.
This quote taken from Are You Reaching the World’s Largest Market. I see a huge opportunity to fill a gap in the internet by catering to women.
There are new blogging networks starting daily and they are almost always geeky, techy or gadgety. Have you turned on a TV lately? Every second show is home organizing, home renovation or home decorating. [Free start up idea] Will someone please start a blog network for women and make a pile of money? Of course, I wouldn’t be adverse to a small percentage for giving you the idea.